Home / Furniture / Overarching inspiration: Antoniolupi | News | Architonic

Overarching inspiration: Antoniolupi | News | Architonic

Antoniolupi, the Italian manufacturer of bathroom fittings and furniture for the home, has redesigned its Milan showroom in a way that mirrors its adventurous spirit. The new interior has been enlarged, too, reflecting the growth of the company and its desire to maximise its impact in Milan, an increasingly international city. The striking 500 square metre space occupies a unique site in the Porta Tenaglia neighbourhood — the ground floor of an elegant 1950s high-rise building designed by distinguished architects Piero Portaluppi, who collaborated frequently with Gio Ponti, and Guido Baselli. While deliberating on how to redesign the showroom, Andrea Lupi, son of the brand’s founder Antonio Lupi, faced a tough dilemma. Should he call on the company’s able creative and planning teams to undertake the task — or hire external professionals? Andrea ultimately plumped for option two, entrusting the job to Fabio Calvi and Paolo Brambilla of Calvi Brambilla, a practice with extensive experien… continue




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